Abstract
This
paper is simply an overview of how Apple has operated and performed over the years
with special regard being paid to the comparison between the USA and China. The
company’s success is looked into with the major aiding factors for this level
of success being analyzed and they are applied to the Chinese smart phone
market context. A decision on their level of suitability in the Chinese setting
is then made. As all the applications may not exactly fit the Asian context as
they have either been generalized or have had an American market orientation,
recommendations are given in regard to the best way that changes can be made to
suit a foreign market. Applications of the recommendations will be gauged to
see whether they will be effective and also the time span that they may take
before they can materialize into helpful solutions for the company in regard to
the Chinese market over the long term.
Find the lengthy article here Apple in China
(PDF
Additional articles
Hakuna Matata - The Stranger by Camus and Hamlet by Shakespeare Hakuna Matata is a Kiswahili word that implies that there is “no worries.†Living a life of “Hakuna Matata†or no worries may have both positive as well as negative results...Hakuna-Matata---The-Stranger-by-Camus-and-Hamlet-by-Shakespeare …
Read ArticleThe Environmental Protection Agency (EPA) was initiated in the year 1970 under the reign of the then President Richard Nixon. At the time, the agency had only 4,000 employees and was allocated a budget of $1 billion to make the American environmen...Environmental-Protection-Agency-|-USA-(EPA) …
Read ArticleIntroduction Annie J. Easley was born in April 1933 in Birmingham, Alabama and died in June 2011 in Cleveland, Ohio at the age of 78. She was an African – American mathematician, rocket scientist, and computer scientist. Easley worked for NAS...Life-and-contributions-of-Annie-Easley …
Read Article