Relationship of Human resource strategy to business strategy | My Paper Hub
Strategy in business is matching the
Strategy in business is matching the
internal resources an organization has, like opportunities and risk brought by
its external environment for a competitive advantage over the competitors of
the organization. Strategy alignment of various departments within the
organization is vital for the development of the company. A combination of
culture, norms, values, and beliefs need to be developed to achieve successful
strategic alignment within the organization. Human resource strategy can be
defined as a set of coordinated actions presumed to integrate the
organizational culture, organization itself, and the people working within the
organization (Thomas 6). Business strategy, on the other hand, is an outline of
ways to which an organization will be able to achieve its set goals either
short term or long term and at the same time being ahead of the competition.
The business strategy communicates to every person in the organization what
needs to be achieved, how and the time it should take to achieve the set goals.
The components of a business strategy
are business scope, governance, and distinctive competencies. The scope of the
business refers to all the environmental factors that affect the business
either positively or negatively. They are factors like location of the
business, products, services, buyers, suppliers, customers, potential
competitors and much more. Governance refers to the existing relationships
between the board of directors, stockholders, the government regulations and
those between the organization and other business partners. Finally, the
distinctive competencies are the unique this to the business that makes it
successful in the industry (Chapter III Business Strategy And Human Resource
Strategy- The Interaction 119).
In depth, a business strategy
establishes the direction an organization wants to take. The business plan
will, therefore, determine the vision of the organization. The concept needs to
be realistic, attractive, credible and for the future, as it is what firm hopes
to achieve not what is already present or in the past. The management through
business strategy also establishes the mission and goals which are closely
related to the vision (Chapter III Business Strategy And Human Resource
Strategy- The Interaction 118).
The business strategy establishes how
the organization is going to achieve the vision, mission, and goals mentioned
above. It does this by creating an organizational design and functional
strategies. It is at this stage that allocation of resources and budget
requirements are stipulated to establish a clear path for the organization to
follow. The strategy is therefore meant to reflect the intentions of the management
to the entire enterprise.
The other function of business strategy
is the emphasis on how the organization is going to succeed in the targeted
market. The role can be termed as establishing the means of getting a
competitive advantage over other similar organizations. Competitive advantage
may also be considered in marketing because the whole point of a marketing
strategy is to get better than the competitors. However, there is a difference
between business strategy and marketing. Corporate strategy considers the
changes that might take place during the period when the organization is
working towards achievement of the set goals (Chapter III Business Strategy And
Human Resource Strategy- The Interaction 119). Therefore, a business strategy
as much as it aims at getting a competitive advantage while fulfilling customer
needs, it takes into account all the external forces that might affect the
organization. In business strategy, I competitive strategy is formulated to
strengthen the business for long term purposes. The factors considered to gain
the competitive advantage, in this case, include pricing of the products,
quality of the product or even value addition on a product.
Competitive advantage is, however,
higher when an organization has people who are capable of making the customer
experience even better. In today’s world, technology is taking over the
workforce, but even with that, it’s hard to replace the value added by just the
human interaction in an organization. It is at this point that we integrate the
human resources strategy (Chapter III Business Strategy And Human Resource
Strategy- The Interaction 118).
The human resources strategies look to
man the human resources to achieve the organizational goals. The approach
focuses on the intentions of the company and through proper deployment of staff
according to the human resource policies and practices they are fulfilled. The
human resource strategy also involves motivation of the employees hence
Impacting directly on the business strategy. If the employees are not motivated
in the proper ways, they might not see the need to work hard resulting t delay
in the implementation of the formulated business strategy.
Human resource strategy serves the
purpose of providing professionals who will directly contribute towards value
addition in the business (Chapter III Business Strategy And Human Resource
Strategy- The Interaction 120). The process takes the shape of recruitment,
deployment, and engagement of the employees within the organization in various
roles. They all follow the goals set and achieved by means stipulated in the
business strategy. Through this, the enterprise sets itself up with the
competition in the market. Human resource strategy forges uniformity in an
organization allowing for consistency and development of an organizational
culture that positively affects the firm propelling it to the achievement of
Linking human resource strategies and
business strategies serves not only the organization but also the investors,
customers and the employees. The two serve each other in some ways hence
contributing to the growth of the organization. These include;
Communication. The business strategy
allows managers to easily communicate about company’s goals and objective to
the employees. The human resource plan ensures that employees communicate to
the management about any concerns in the process which allows for easy
resolution without sacrificing productivity or profitability of the company
Technology, demographics and social
trends. In the present day, millennials have a different perspective on jobs as
well as job satisfaction. To help Millennials adapt to the environment and to
help the older generations with the new technology, the human resource strategy
stipulates ways by which to assist each in the organization as well as
achieving the goals set out in business strategy (Barnes).
Employee development. The management
usually stipulates the business plan. The human resource department provides
employees to work on various tasks to achieve the ultimate goal. When an
employee has performed better than expected, it is the responsibility of both
human resource and business management departments to reward the employee. The
two departments are also responsible for employee training and development
Although there is the line drawn between
human resources strategies and business strategy within an organization, there
is no definitive way of separating them. Without the proper human resource, the
business strategy through a plan of activities may not be achieved. For a
successful business, it is important to develop human capital (Mayhew). Proper
human resources strategies align with the business strategy hence leading to
achievement of the organizational goals. The two are an integral part of the
organization working together.
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