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Introduction The diversity of gender as well as age in TV commercial is a good marketing strategy that is more inclined towards market segmentation which is more effective in getting a good market position. It is true to say that segmentation of the...Diversity-of-gender-and-age-on-television-commercials. …
Read ArticleNavigating International Expansion: Key Considerations for Firms in Global TradeThe movement from local to international business is motivated by the need for market expansion. This expansion means that a company will get more customers, more lab...Unlocking-Growth:-When-and-How-Firms-Should-Venture-into-International-Trade …
Read ArticleAbout John Dewey, the post-Deweyan pragmatists cannot keep the legacy alive. Pragmatism is the name of the unruly Native American philosophy which builds a blind spot in the pragmatic temper. Dewey presumes that nature is a plastic medium predispo...The-American-pragmatism- …
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