Abstract
This
paper is simply an overview of how Apple has operated and performed over the years
with special regard being paid to the comparison between the USA and China. The
company’s success is looked into with the major aiding factors for this level
of success being analyzed and they are applied to the Chinese smart phone
market context. A decision on their level of suitability in the Chinese setting
is then made. As all the applications may not exactly fit the Asian context as
they have either been generalized or have had an American market orientation,
recommendations are given in regard to the best way that changes can be made to
suit a foreign market. Applications of the recommendations will be gauged to
see whether they will be effective and also the time span that they may take
before they can materialize into helpful solutions for the company in regard to
the Chinese market over the long term.
Find the lengthy article here Apple in China
(PDF
Additional articles
Social behavior and academic achievement typically define the success of students. Real success in schools over the years is often measured by how well students socialize and behave (which is the sole reason I chose this topic to research on). Thi...Dealing-With-Challenging-Behaviors-in-the-Classroom …
Read ArticleThe research article investigates the extent to which education helps protect individuals during and after a large-scale natural disaster. Primary research was conducted with representative survey data collected from the people of the Island of Su...Relationship-between-Better-Education-and-High-Resilience-to-Natural-Disasters …
Read ArticleMILITARY DEPLOYMENT Family plays a vital role in the recruitment, effectiveness and retention of military men and women. Most research available on this area focuses on the impact of deployment of military members on their spouse’s psycholog...Military-Deployment …
Read Article